How to Create training videos

How to create a Training Video

Making Training Videos help with engagement, skill development, and even retention. Whether it’s a professional certification or quick how-to guide.

But there’s a problem: many learning departments and course creators aren’t sure how to get started with training video. Whether you’re concerned about the budget, timeline, content, or skills required to do video right, it’s understandable to feel apprehensive. Read on to learn more about how to make a training video.

What is a Training video?

In corporate training, a training video is a resource that departments use to communicate important information to employees.  Here are three common types of training videos that can be improved with animation.

Orientation Videos

When going through job orientation, it may take hours to introduce new hires the basics of your company. However, with short, animated videos, employers can introduce their trainees to the company with ease.

Orientation videos
Employee safety

Employee Safety

Teaching employees safety regulations can be difficult and dangerous through live-action video or in-person demonstrations. Since workplace safety is one of the most important parts of any job, it is integral employees know their rights, how to manage and operate machinery. It is also vital to know how to handle difficult interpersonal situations like rude customer interactions, harassment, or robbery.

With animation, employers can demonstrate potentially dangerous scenarios to employees in a more believable manner (no more bad acting!), and in a controlled environment. Plus, visual aids can help employees visualize the information they’re learning as opposed to just watching a speaker talk in front of an audience.

Reviewing Skills

In the case an employer feels as though their employees have not learned a skill well enough, need to review company policy or retake an annual training course, microlearning videos are the perfect fit for the job. With short videos covering one topic at a time, employers can select videos their employees need to review instead of having them sit through a lengthy lecture that may not even cover the content they need.

With animated videos, we take the microlearning process even further: the use of color and distinctive style can help employees remember the information they learn from the videos longer.

Trainees will become aware of company policies, and the dos and don’ts of the workplace without the need for lengthy explanations. Plus, visual representation during orientation can show employees examples of appropriate behavior, what kind of work they’ll be doing, and  can motivate them to do their best at their new job.

Reviewing skills

How to Make Effective Training Videos for Employees

The good news is that you don’t need to spend a lot of time or money to produce amazing eLearning and training videos. If you already have training content that you want to convert into a video course, go with animation. eLearning Animation video is affordable, effective and engaging.

If you have zero experience with filming. Dive into this step by step guide that will teach you how to take a learning concept and transform it into a training video course—without depleting your budget.

Step 1: Define Your Learning Objectives

The first mistake learning departments make is that they dive straight into writing a script. That’s a recipe for re-doing work, more editing, and a poor learner experience. You owe it to your learners to prioritize their needs from the start, and that’s why you always begin with a learning objective.

Put simply, a learning objective is what you want learners to get out of the training video course. It’s a statement that says what skills, knowledge, or abilities learners will have when they walk away from your course.

Learning objectives are important for several reasons:

  • They help you organize your course more quickly.
  • Objectives ensure that every piece of information is relevant to learner needs.
  • You have a yardstick to measure learner progress, seeing if your video is actually effective at changing behavior.
Learning objectives
SMART goal-setting

Be Specific!

The important thing to remember is that your learning objective needs to be as specific as possible. If you created a course on manufacturing processes, the objective might start as, “Learners will understand this process and implement it in their work.”

However, that’s actually not specific enough. Use the SMART goal-setting framework to help you create a more specific and measurable learning objective.

Focus on behavior

Good learning objectives are measurable; they define which behaviors are successful. After all, the goal of learning is to change behavior. When setting your learning goal, focus on what behavior changes you’ll see in your learners.

For example, “Learners will understand this process and implement it in their work” should become more specific. Try something like, “Learners will process 5 files a week using this new protocol with zero errors.” If the learners meet these criteria at the end of the course, you know that you were successful.

Focus on behavior

Step 2: Write a Great Script

Now that you’ve chosen your specific and measurable learning objective, it’s time to write your script. Remember, we start with our objective because it will keep us on track while writing the script.

Even if you’re using animation or filming a very short training video, you need a script. Scripts are key to staying focused and on task. They also ensure your video material is useful. Your goal with script-writing should be to inform and entertain, but your priority should always be to write helpful content.

Write a script

Don’t “wing it” when you get in front of a camera. When you’re trying to teach people things in an eLearning environment, you need to have a script first. A script helps you:

  • Demonstrate subject matter expertise
  • Reduce the number of shots taken and overall filming time
  • Slash the time needed to edit the video
  • Add all necessary information in the course for learners.

Follow these best practices to write a great training video script:

Keep it simple and specific!

We started with a learning objective for a reason. Without a learning objective, live-action video scripts tend to go off-topic.

Learning is about going deep and narrow on a subject. If your video teaches learners how to drive a manual car, this isn’t the time to bust out random facts about the car industry. Prioritize what information learners need for this course and stick to it.

If you really want to write about car industry facts, save those for a different video. By limiting the scope of the script, you maintain learners’ attention because they’re getting the information they need, not a brain-dump of unwanted trivia.

Keep it simple
Guideline for video visual

Show instead of tell

Scripts aren’t just about writing. They also serve as a guideline for your video’s visuals.

Write a draft of your script and read through it. Is there anything in the script that can be visualized? For example, if you’re showing learners the steps required to drive a manual car, don’t tell them about each step. Have an actor on-screen showing each step.

Sometimes learners need to see what you’re talking about. This deepens understanding and helps you get more results from your video in less time.

Read it out loud after writing

We’ve found that people who are new to video don’t always know how to adjust their language for film. That’s why you should always read your script out loud and make edits before filming with a script.

After writing the script, read it aloud and record yourself. Play back the recording and adjust any language in the script that sounds off. If you really want to test the script, you can also play this recording to a group of learners to get their feedback.

Sometimes learners need to see what you’re talking about. This deepens understanding and helps you get more results from your video in less time.

Read your script

Step 3: Choose your medium

Once you have a script in-hand, it’s time to choose your medium. You can make your training video a more memorable experience with awesome and engaging animation or use a real person with live action.

Sometimes learners need to see what you’re talking about. This deepens understanding and helps you get more results from your video in less time.


Making an animated video may seem difficult at first, but there are many benefits to creating an animated training video

  • Animation videos can keep the audience engaged.
  • Can emotionally connect with the learners.
  • Can create real life scenarios
  • Explains any concept effortlessly.
  • It engages and educates learners at the same time.

Types of Animation

Choosing the right animation style can make or break your training video. Here are some examples of 2D animation styles:

2D motion graphics

2D motion graphics are essentially graphic design with moving elements. Motion graphics work best to highlight and emphasize information. Videos made entirely of motion graphics are ideal when explaining a difficult topic or presenting statistical information.

2D Animatics

2D animatics focus on character animation and may sometimes use motion graphics. Using 2D animatics, the speaker can share information in a casual and memorable way.

2D Character Lecture

If your subject matter expert (SME), is either too busy to film or they’re camera-shy. This animation style can transform a SME into an animated character. The character, in turn, acts as a lecturer in the video.

2D Character animation is smooth and detailed, meaning it can be used to depict complex processes or tasks without difficulty. 2D character lecture adds a few more components. It’s ideal when you want characters to have accurate lip-sync.

Live action


This is the part of a training video that tends to intimidate learning departments. The cost of lighting, cameras, and editing software sounds like a big investment.

While professional video companies spend a lot on this specialized equipment, you don’t need to do that. Follow these tips to create a budget-friendly live-action video that your learners will love.


Your company doesn’t need to buy a $10,000 camera for filming. For eLearning departments, we recommend two options.

First, you can invest in a DSLR camera. These cameras are somewhat expensive in the $500+ range, but they’re high-quality and work at a professional standard. With a DSLR and tripod, you can take exceptional videos on a smaller budget. It’s a great investment if you want to make a series of videos over the long term.

If your budget won’t account for a DSLR camera, there’s nothing wrong with using your smartphone. Today’s iPhones take great video and many content creators use them in lieu of a professional camera. The video quality won’t look as luxurious, but it’s still good enough to use.

Remember, even if you’re using your phone, spend $50 on a decent tripod. You don’t want a shaky video!


Learners can be quite forgiving with video quality. However, they demand good audio. After all, they need audio to understand the content of the video! The good news is that you don’t need to spend a fortune to set up quality audio for live-action video.

For a live-action training videos on a budget, we recommend a decent lapel microphone. This microphone attaches to the actor’s shirt and picks up their audio. The mic can also be hidden on the actor if you don’t want it to show.

Editing software

Believe it or not, you don’t need a professional editing suite to make your live-action training video learner-ready. If you filmed on your phone, you can download an affordable video-editing app to adjust the video natively on your phone.

If you want something more robust, you have options. You can rent the Adobe Creative Suite for a nominal fee each month, which will give you access to video editing software like Premiere Pro. Other options, like Wondershare Filmora, are also affordable and easy to use.

Step 4: Set up the Right Production Environment for Your Budget

After you choose your camera, microphone, and editing software, it’s time to set up the production environment where you’ll film the training video. We’ve broken this down into three essential categories: location, lighting, and helpful add-ons.


It’s tempting to film from multiple locations to jazz up your video, but that needlessly complicates the filming process. Instead, choose to film at a single location. This is more budget-friendly and means you only have to set up one location, saving precious time.

In a pinch, you can film right in your office. Film against an interesting wall or set up a professional backdrop with a few fake plants. These backdrops are very affordable from sites like Oriental Trading.

When setting up your location, don’t forget to dampen sound. Try to choose a room without loud appliances, running fans, children, or animals. In a pinch, you can dampen noise with thick blankets.



Videographers spend thousands of dollars on lighting. Fortunately, you don’t need to do that. To keep your lighting costs reasonable, choose a location that has natural light. This is softer and looks more natural on-screen compared to harsh fluorescent lights.

If you need more light, opt for an affordable lighting kit from Amazon that has three lights: two in front of the actors and one behind them to eliminate shadows. If that feels like too much to set up, you can also try a ring light, which is great for talking head videos.

Helpful add-ons

While these 2 pieces aren’t mandatory to film a quality training video, they can help with quality.

First, consider using a green screen. This is a good option if you have a graphic designer on your team who knows how to remove video backgrounds. It’s also an affordable way to do multiple locations without the fuss or expense.

Second, you can also add a teleprompter. This device attaches to the front of the camera and helps the actors remember their lines. This alone can save you hours of filming time, reducing the number of takes.

Quality training video

 If you have any questions, contact Ninja Tropic: we are always here to answer your questions!

The bottom line

Learning how to create training videos takes work, but the right video and style makes your course content enjoyable, engaging, and effective for your learners. Create your own training video without spending a lot of time or money on the wrong things.

Are you already feeling stuck? Get in touch with Ninja Tropic. We’ve made thousands of eLearning videos. We’re more than happy to help soon-to-be videographers with their video course.